Advantis Türkiye

As an accredited service provider of Bretagne Commerce International, we are pleased to participate in the 13th edition of the OPEN de l’International, which will take place at Le Quartz in Brest on June 23.

This must-attend event, organized by our long-standing partner BCI, is designed for Breton companies looking to explore opportunities and access foreign markets—whether they are just starting out or already experienced in international trade.

Claire Ahu AKDENIZ, Project Director at Advantis Conseils Turquie, will be present at the event and will take part in B2B meetings.

Register now and schedule a meeting with our expert to discuss your business development and growth opportunities in Türkiye.

With over USD 11.3 billion in FDI received in 2024 and a growth rate of 3.2%, Türkiye is strengthening its position as a key destination for investment and strategic partnerships. Thanks to its unique geostrategic location—bridging Europe, the Middle East, and Asia—Türkiye serves as an ideal hub for both exports and sourcing, offering significant expansion potential for Breton companies, particularly in the following sectors: agriculture & livestock, agrofood & agritech, healthcare & pharma, defense, maritime & naval, aerospace, cosmetics, rail, fintech & IT, and seafood products.

From July 22 to 27, 2025, Advantis will participate in the IDEF International Defense Industry Fair at the Istanbul Expo Center, one of the largest international events dedicated to the defense industry.

Our expert Patrice Moyeuvre, a Senior General Officer in the French Air and Space Force, a researcher at IRIS and Director of Defense, Security & Nuclear Projects at Advantis Conseils Türkiye, will be present to discuss your development, partnership, or establishment projects in Turkey.

Why Türkiye?

With a booming defense sector, supported by a strong desire for strategic autonomy, Türkiye has become a key player on the international scene. The country is investing heavily in R&D, strengthening its industrial capabilities, and developing recognized expertise in the fields of aeronautics, land and naval systems, and advanced defense technologies. This is an opportunity for companies wishing to integrate into a dynamic and innovative ecosystem.

Interested in exploring opportunities in this strategic market?

Make an appointment now and meet our expert on-site!

projet[at]advantisconseils.com

+90 216 622 622 8

Türkiye’s cosmetics sector is experiencing dynamic growth, with a market valued at over $8 billion and an annual growth rate of 10%. This expansion is driven by a young population and increasing demand for skincare, makeup, and fragrance products.

As the leading supplier of cosmetics to Türkiye, France enjoys a reputation for excellence and quality, meeting Turkish consumers' strong preference for international brands.

Join us on April 3 from 2:00 PM to 3:00 PM for an exclusive webinar organized by Association COSMED and hosted by Claire Ahu AKDENIZ, Project Director and Head of the Life Sciences Division at Advantis Conseils.

Agenda:

- Macroeconomic and demographic outlook
- Overview of the cosmetics sector in Türkiye
- Regulations and customs procedures
- Market entry strategies and key insights

Don't miss this opportunity to gain valuable insights into the Turkish cosmetics market!

Exclusive to COSMED members or webinar package subscribers.

Thanks to its strategic location, Turkey has established itself as an international hub for medical tourism, attracting thousands of patients each year seeking high-quality care at competitive costs. The government actively supports innovation and R&D in medical devices and healthcare technologies, with large-scale PPP hospital projects further strengthening the country’s medical service capabilities.

Leveraging these advantages, the Turkish medical device market, estimated at USD 5.11 billion in 2024, is expected to grow at an average annual rate of 5% over the next five years.

Heavily reliant on imports, with nearly 80% of its needs met by international players, the Turkish medical device market presents a significant opportunity for foreign companies offering innovative and high-value-added solutions.

Join us for a webinar led by Claire Ahu Akdeniz, Project Director at Advantis Conseils, to explore this rapidly growing market and identify your strategic growth opportunities.

Webinar exclusively reserved for SNITEM members.

With 8,333 km of coastline and direct access to the Black Sea, Aegean Sea, and Mediterranean Sea, Turkey holds major advantages for the development of its maritime and shipbuilding industries. The country presents significant opportunities in several sectors, including innovative projects such as offshore renewable energy development, ecological transition, and the maritime defense sector.

Key Figures:

With 85 modern shipyards, Turkey excels in commercial shipbuilding and luxury yacht construction.
Handling over 500 million tons of cargo annually, Turkey serves as a key logistics hub for maritime transport.
Maritime tourism is experiencing rapid growth: in 2023, nearly 1.6 million cruise passengers visited the country, a figure that continues to rise.

Advantis Conseils, an Accredited Foreign Service Provider of the Bretagne Commerce International (BCI) network, partners with BCI to offer you an exclusive session of insights and practical discussions.

During this event, we will provide you with essential insights into the Turkish market and help you identify promising business opportunities.

Speakers:

Ilker ONUR, General Manager
Claire Ahu AKDENIZ, Project Director
Patrice MOYEUVRE, Director of Defense, Security, Nuclear, Naval, and Military Projects

Registration required.

Organized by our partner Stratexio, this event will provide an opportunity to explore strategic opportunities in two key markets for 2025: West Africa and Türkiye.

During the event, Ilker ONUR, CEO of Advantis Conseils Turquie and accredited Stratexio Expert, will be pleased to present via video the sectoral opportunities in Türkiye, a strategic market at the crossroads of Europe, Asia, and the Middle East:

Updated analysis of the economic and geopolitical situation at the end of 2024.
Presentation of key sectors for your export projects.
Analysis of various entry strategies for the Turkish market.

Don't miss this essential meeting to explore new opportunities and conquer new markets.

For more information and to register, contact Stratexio :

[email protected]
+33 1 53 59 17 06

Join us for the Turkey Workshop, where you'll get an up-to-date overview of the country at the end of 2024 and explore (or confirm) your business development opportunities in Turkey .

This event is organized by Globallians, in partnership with Advantis Conseils TURQUIE. It will be led by Ilker ONUR, CEO of Advantis, who will share his in-depth knowledge of the country and key export sectors with high potential.

Also joining us will be Céline BAPT, CEO of the Globallians network, and Stéphane SANTIA-ANDREWS from Bpifrance, who will present financing solutions available for French companies seeking to expand abroad.

This workshop is a must-attend for businesses looking to grow or establish a long-term presence in the Turkish market.

November 29, 2024 - 12:00 PM - 2:00 PM
CLUB GIER - 53 Rue Sibert - Building B60 - 42400 Saint-Chamond

Patrice MOYEUVRE, a General Officer in 2s of the French Air and Space Force, researcher at IRIS, and Director of Defense and Security Projects at Advantis Conseils Turquie, participated in SAHA EXPO, one of the largest fairs dedicated to the defense, aviation, and security industries.

During these intense three days, Patrice met and engaged with Turkish industry leaders, having scheduled over 10 B2B meetings and continuous interactions throughout the fair.

As the second-largest army in NATO in terms of personnel, defense is a highly strategic market for Türkiye, which aims to equip its armed forces with cutting-edge military materials and equipment. Despite significant advancements in autonomy in recent years, full technological independence has not yet been achieved, and Turkey remains reliant on foreign expertise and know-how.

Türkiye is a leading European market in pharmaceuticals and health products which is among the top destinations for medical tourism. The country ranks first in Europe in terms of the number of digital hospitals.

With ambitious goals as part of its health transformation program, Türkiye offers real medical opportunities:

- Increased demand for healthcare alongside population growth and aging

- Continued construction of giant complexes with the aim of adding 41,000 additional beds

- Strengthening the position of regional and international hub for medical tourism

- Growing state support for local R&D

As part of the webinar “Panorama & Opportunities in the health sector” organized by the GEIP Group, and hosted by Claire Ahu AKDENIZ Project Director & Life Sciences Pole Manager at Advantis, rediscover the health sector in Türkiye and its opportunities.

Webinar exclusively reserved for GEIP member laboratories.

Advantis will host the webinar organized by the COSMED Association on June 11 on the theme:

What implementation strategies in cosmetics

With the intervention of Ilker Onur, Executive Director and Claire Ahu Akdeniz, Project Director and Life Sciences Pole Manager.

The Turkish cosmetics sector is indeed recording strong growth fueled by strong domestic demand, rising incomes and changing consumption patterns among women, who are increasingly active and curious about new and niche products. Men have also been a new driving force in recent years.

The cosmetics industry remains heavily importing overall and niche products as well as luxury products mainly come from abroad.

France is one of Türkiye’s leading supplier countries and benefits from a particular reputation in the sector. French brands benefit from an excellent positioning among Turkish consumers who appreciate the quality, prestige and reputation of “Made in France”.

With a population of more than 85 million inhabitants with an average age of 34 years, the growth of social networks and the desire to look good, the rise of luxury tourism in Türkiye but also its geostrategic position as a hub where many multinationals are already present are all factors offering great growth prospects and significant potential for foreign companies.

During this webinar, you will have the opportunity to discover the different possible implementation strategies through practical and concrete cases as well as tips for avoiding risks and successfully establishing yourself in the Turkish market.

As part of the 9th Innovative Medical Device Start-ups day organized by SNITEM, ADVANTIS CONSEILS TURQUIE, member of MEDICALLIANS and silver sponsor of the event, will have the pleasure of leading the Turkey workshop with the theme:

Opportunities in the Turkish medical device market

from 3:00 p.m. to 3:50 p.m.

With the face-to-face intervention of our Project Director Ahu Claire Akdeniz

This exceptional day will bring together start-ups, companies, researchers, service providers and the entire innovation ecosystem of the medical device sector. On the program, conferences and workshops, innovation space and BtoB meetings.

Come to STAND S5 to speak directly with our Turkey expert and other Medicallians country consultants.

The 8th largest agricultural economy in the world and 4th European country in terms of diversity of agricultural products, Türkiye benefits from a vast territory and varied climates. Its geographical and natural assets allow it to climb into the top 3 in the world for the production of numerous fruits and vegetables (figs, quinces, tomatoes, hazelnuts, watermelons, grapes, apricots, zucchini, etc.).

Contributing to 6.5% of GDP and 15.8% of jobs, the Turkish agricultural sector is faced with demographic, economic and climatic challenges: urbanization, water stress, soil desertification, input costs, organic production, etc. .

To face these challenges, it is essential to adopt innovative, intelligent and technological solutions to enable the local ecosystem (farmers, equipment manufacturers, agri-food industries) to achieve its sustainable and long-term agriculture objectives.

As part of the webinar “AgriTech Potential in Türkiye” organized by Innov'Alliance in partnership with La Ferme Digitale and Vegepolys Valley, and hosted by Claire Ahu AKDENIZ, Project Director at Advantis, member of Globallians, which will be held on Thursday February 22, 2024 from 11:00 a.m. to 12:30 p.m., rediscover the Turkish agricultural sector and its challenges, its trends as well as its strong opportunities in Agritech with the testimony of Selim ÜÇER, co-founder of the company Doktar Technologies, specializing in precision agriculture.

Türkiye, a leading European market in pharmaceuticals and health products, is among the top destinations for medical tourism. The country ranks first in Europe in terms of the number of digital hospitals.

With ambitious goals as part of its health transformation agenda, Türkiye offers real opportunities for medical devices and medical technologies:

- Increased demand for healthcare alongside population growth and aging

- Continued construction of giant complexes with the aim of adding 41,000 additional beds

- Strengthening the position of regional and international hub for medical tourism

- Growing state support for local R&D...

Estimated at USD 3.8 billion in 2022, the Turkish medical devices market imports 80% of its needs and offers opportunities to new international players for their innovative and high value-added products. Taking advantage of technological developments, the market is expected to register a CAGR of around 5% until 2028.

As part of the webinar “Medical Devices in Türkiye” organized by Snitem, and hosted by Claire Akdeniz Project Director at Advantis, member of Globallians, which will be held on February 15 from 2:00 p.m. to 3:00 p.m., rediscover the health sector and the opportunities for medical devices in Türkiye and ask your questions to our human health regulatory expert: Pınar Berberoğlu Kümbet.

Advantis will host the webinar organized by Bretagne Commerce International, in partnership with Produits en Bretagne & ABEA on the agri-food sector in Turkey and more particularly on the equipment and process needs of the sector.

Although the sector has a large surplus ($22.9 billion in exports or 10.2% of the country's total export revenue) and benefits from a rather developed machine park, it must adapt to new consumer trends. and equip ourselves with new processes and equipment that meet new environmental and industrial production requirements in terms of 4.0 technology.

Free webinar reserved for companies domiciled in Brittany (France)

Patrice MOYEUVRE, general officer in 2s of the French Air and Space Force, researcher at IRIS (Institute of International and Strategic Relations) and Director of defense and security projects within Advantis, will participate in Eurosatory, the World Defense and Security Conference

Eurosatory is a professional exhibition which takes place every two years and dedicated to the defense and security sectors in the land and air-land domains. Currently number 1 in the world in its category, the event has become an essential show for all professionals around the world.

Events

Upcoming events

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EVENT IN FRANCE

MEET ADVANTIS AT OPEN DE L'INTERNATIONAL

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EVENT IN TÜRKIYE

MEET ADVANTIS AT IDEF 2025 - INTERNATIONAL DEFENSE INDUSTRY FAIR

Past events

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WEBINAR TÜRKIYE

EXPLORE THE POTENTIAL OF THE COSMETICS MARKET IN TÜRKIYE

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WEBINAR TÜRKIYE

MEDICAL DEVICES IN TÜRKIYE: OVERVIEW & REGULATORY ASPECTS

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WEBINAR TÜRKIYE

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STRATEXIO EVENT - TÜRKIYE

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TÜRKIYE WORKSHOP - CURRENT SITUATION ANALYSIS & SECTORS OF OPPORTUNITIES FOR FRENCH BUSINESSES

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SAHA EXPO ISTANBUL

ADVANTIS PARTICIPATED IN SAHA EXPO, A FAIR DEDICATED TO THE DEFENSE, AVIATION & SECURITY INDUSTRIES

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WEBINAR TÜRKIYE - PANORAMA & OPPORTUNITIES IN THE HEALTH SECTOR

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WEBINAR TÜRKIYE - WHICH ESTABLISHMENT STRATEGIES IN COSMETICS

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TÜRKIYE WORKSHOP - DISCOVER THE MEDICAL DEVICE MARKET & ITS OPPORTUNITIES

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WEBINAR - AGRITECH POTENTIAL IN TÜRKIYE

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WEBINAR - THE MEDICAL DEVICES MARKET IN TÜRKIYE

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WEBINAR- AGRO TÜRKIYE THURSDAYS - FOCUS PROCESS, IAA & PAI EQUIPMENT

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ADVANTIS WILL BE PRESENT AT EUROSATORY, THE WORLD LEADER FAIR ON DEFENSE AND SECURITY

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